Intech Centre’s Digital Marketing & AI Skills Bootcamp is a fully-funded, part-time programme designed for Londoners aged 19+. Over 8 weeks, you’ll learn in-demand skills like SEO, Google Ads, Google Analytics, social media marketing, content design (Canva) and AI tools (e.g. ChatGPT).
This hybrid course combines live online classes with in-centre workshops. Learners earn a nationally recognised City & Guilds Level 3 Certificate in Digital Marketing Business Principles and build a professional portfolio. Importantly, every graduate is guaranteed a job interview with local employers, backed by dedicated career support.
Fully-funded by the Mayor of London and the Department for Education, this Skills Bootcamp is part of the national Skills for Life initiative, making it FREE for eligible Londoners aged 19 and over.
This Bootcamp is open to a wide range of Londoners, including:
Jobseekers aiming to start a new career in digital marketing.
People in low-paid or insecure work looking to upskill.
Those who are on other sectors but keen interest and determination to move into digital marketing.
Self-employed or freelancers who want to grow their digital presence.
Adults returning to work after a career break.
We strongly encourage applications from women, ethnic minorities, disabled adults, and other underrepresented groups in the digital sector.
No prior marketing experience is required – just good computer skills, commitment and enthusiasm.
Across this 8 weeks Digital Marketing course, you’ll gain practical, career-ready skills through interactive online sessions, in-person workshops, and real employer projects.
The curriculum covers:
Digital Marketing Fundamentals: SEO strategies, Google Ads (PPC), email marketing (e.g. Mailchimp), and campaign planning.
Content & Social Media: Using Canva for graphics, Meta Business Suite for social posts, content scheduling and community management.
Analytics & Tools: Google Analytics 4, SEMrush for keyword research, measuring campaign performance and data-driven insights.
AI in Marketing: Practical use of generative AI (ChatGPT) for market research, ad copy and creative campaigns.
Professional Skills: Branding, communication, teamwork, and time management.
2 × weekly online sessions on Tuesdays & Thursdays between 6:00pm and 9:30pm
1 × weekly in-centre workshop on Saturdays, either at 10:20am until 1:20pm OR 2:00pm until 5:00pm at our Islington Centre, N1 3PD
1 × weekly employability session on Wednesdays (1.5 hrs) with a Careers Adviser (times to be confirmed)
Learners must attend at least 90% of all sessions and complete assignments.
In addition to our structured learning, we require our learners to do at least 5 hours self-learning, homework and practice each week.
Every learner also gets:
Personal 1-to-1 support from a Careers & Employment Adviser.
Practical projects set by real employers.
Ongoing guidance for up to 6 months after completion.
Our top priority is jobs and career progression. Upon completion, every learner is guaranteed an interview with one of our committed employer partners. We work closely with London SMEs (in hospitality, retail, agencies, etc.) who have co-designed the course.
Graduates receive continued support up to 6 months after the bootcamp:
Guaranteed Job Interview: We arrange at least one interview with local employers that have agreed to consider graduates for roles.
Career Advisers: Ongoing 1:1 coaching helps you refine your CV, LinkedIn profile, and job applications.
Job Matches: Receive alerts to relevant vacancies and invitations to job fairs and employer events.
City & Guilds Certification: Gain a Level 3 Digital Marketing qualification.
Good Work Focus: We aim for jobs of 16+ hours/week at London Living Wage or higher.
Progression: Guidance on next steps, whether it’s a Level 4 course, an apprenticeship, or full-time employment.
This Bootcamp opens doors to high-demand entry-level roles such as:
Social Media Coordinator
SEO / PPC Executive
Content Marketing Executive
Junior Marketing Analyst
Self-Employed Digital Marketing
Over 25 years’ experience supporting Londoners with skills and careers.
Strong partnerships with local employers and agencies.
High progression rates – over 65% of learners move into work or further study.
Supportive tutors and advisers trained in inclusive and accessible delivery.
Convenient, central London location: 362 Essex Road, Islington, N1 3PD
You may qualify if you:
We have limited places available, apply now.
Click below to Register Interest Now! Our team will check your eligibility and guide you through the enrolment process.
The Digital Marketing & AI Skills Bootcamp is a free 8-week part-time training programme in London funded by the Mayor of London (GLA) and the Department for Education (DfE). It helps adults aged 19+ gain real digital marketing and AI skills and a City & Guilds Level 3 qualification. Learners attend online evening classes twice per week and Saturday workshops at our Islington centre, and receive a guaranteed job interview upon completion.
This course is for Londoners aged 19 and over who want to start or advance a career in digital marketing, social media, or content creation. It suits:
Jobseekers and career changers entering the digital sector
Self-employed and freelancers wanting to promote their business online
Employees in non-digital roles seeking new skills
Individuals returning to work who want to rebuild confidence
No prior marketing experience is required — just motivation and basic computer skills.
The Skills Bootcamp runs over 8 weeks with:
🖥️ Two evening online sessions on Tuesdays and Thursdays between 6pm until 9:30 each week, and
🏫 Saturday in-person workshops held at:
📍 Intech Centre, 362 Essex Road, Islington, London N1 3PD
This flexible format lets you balance training with work or family commitments.
You’ll gain practical, job-ready skills in:
Search Engine Optimisation (SEO) and Google Ads
Social Media Marketing (Instagram, LinkedIn, Facebook)
AI-powered content creation using ChatGPT and Canva
Email marketing and automation
Google Analytics and data insights
Digital branding and campaign planning
The course prepares you for real marketing roles and the City & Guilds Level 3 Certificate in Digital Marketing Business Principles.
Learning is delivered in a hybrid format:
Interactive online classes (two evenings weekly)
Hands-on Saturday workshops at our Islington training centre
Sessions include tutor-led lessons, group work, and employer-led projects. You’ll use industry tools like Google Ads, Canva, and AI marketing platforms in real-world scenarios.
You’ll complete the City & Guilds Level 3 end-point exam in Digital Marketing Business Principles.
During the programme, you’ll also complete real-life marketing tasks; either for an employer project or, if you’re self-employed, for your own business. Tutors provide regular feedback to help you prepare confidently for the exam and professional practice.
You should allow at least 5 hours of self-learning each week outside class. This includes:
Homework, reading and online research
Practising with digital tools and campaigns
Preparing for your end-point assessment
Independent study helps you consolidate knowledge and perform strongly in both the exam and real-world work.
Applicants must:
Live in Greater London
Be aged 19 or over
Have the right to work in the UK
Be able to commit to all sessions and self-study
Basic computer literacy and internet access are required. There are no formal academic entry requirements.
You’ll need:
A laptop or computer with internet access for online sessions
A notebook or digital note app
Enthusiasm, curiosity, and commitment to complete all sessions
All study materials and digital resources are provided by Intech Centre.
✅ Yes! It’s completely free for eligible Londoners aged 19 +.
The programme is fully funded by the Mayor of London and DfE under the Skills for Life initiative. You’ll pay no tuition fees as long as you meet eligibility and complete the course.
Learners benefit from:
1-to-1 career coaching from qualified advisers
Employability sessions covering CVs, applications, and interviews
Employer networking and job-matching support
Up to 6 months of post-Bootcamp progression help
You’ll also get guidance on further study routes or apprenticeships.
Graduates progress into roles such as:
Digital Marketing Assistant / Executive
Social Media or Content Marketing Specialist
SEO / PPC Assistant
Marketing Coordinator
Some learners go on to freelance or grow their own online businesses using the skills gained in the Bootcamp.
Intech Centre is an established London training provider with over 25 years of experience delivering employability and digital skills programmes. Our tutors are qualified professionals with industry expertise, and we’ve helped thousands of Londoners progress into work or further learning.
You’ll study in a supportive environment with small group sizes, modern facilities, and access to trusted employer partners.
To apply, visit:
👉 https://www.intechcentre.com/courses/digital-marketing-ai-skills-bootcamp/
Complete the Register Your Interest form.
Our admissions team will contact you within 3 working days to confirm eligibility and upcoming start dates.
Spaces are limited and allocated on a first-come, first-served basis, early applications are strongly recommended.
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